This Cookie Policy explains how Fastparts ehf. ("Fastparts", "we", "us", "our") uses cookies and similar tracking technologies when you visit our website at www.fastparts.is. It explains what these technologies are and why we use them, as well as your rights to control their use.
1. What are cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, to work more efficiently, and to provide reporting information. Cookies set by the website owner (in this case, Fastparts) are called "first-party cookies". Cookies set by parties other than the website owner are called "third-party cookies". Third-party cookies enable third-party features or functionality to be provided on or through the website, such as analytics and advertising.
2. How we use cookies
We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our website to operate. Other cookies enable us to track and target the interests of our users to enhance the experience on our website. Third parties serve cookies through our website for analytics and other purposes.
3. Types of cookies we use
3.1 Strictly necessary cookies
These cookies are essential for you to browse the website and use its features, such as accessing secure areas, keeping items in your cart, and processing orders. Without these cookies, services you have asked for cannot be provided. We also use a strictly-necessary cookie to store your cookie consent choice (fp_consent). These cookies cannot be switched off in our systems — they are required for the site to function.
We use Google reCAPTCHA (a third-party security service) to protect forms from automated abuse. For bot detection, reCAPTCHA stores an item in your browser's local storage (_grecaptcha) and Google sets a cookie on its own domain (_GRECAPTCHA, 6 months). We also remember that you passed the check (recaptcha_verified_auth_token) until you sign out. This is strictly necessary for the security of our site.
3.2 Analytics cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance.
We use Google Analytics (provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) which sets the _ga and _ga_* cookies. These cookies are only set after you have given your consent.
We also use Hotjar (provided by Hotjar Ltd., Dragonara Business Centre, 5th Floor, Dragonara Road, St Julian's STJ 3141, Malta) to understand how visitors use our pages. Hotjar sets the _hjSessionUser_* and _hjSession_* cookies only after you have consented to analytics cookies.
3.3 Marketing cookies
Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third-party advertisers. These cookies are only set after you have given your consent.
We use Google Ads services, which may set cookies such as _gcl_au and _gclid to measure ad conversion performance.
We also use the Facebook Pixel (provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland) which sets the _fbp and _fbc cookies to enable targeted advertising and conversion measurement. The Facebook Pixel is only loaded after marketing consent is granted.
3.4 Functional cookies
Functional cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.
3.5 Cookie declaration
The table below lists the cookies and similar storage items used on our website, grouped by category.
4. Third-party services and data responsibility
Some cookies on our website are set by third parties we work with. These third parties may process your personal data in connection with their services. We require all our third-party service providers to respect the security of your personal data and to treat it in accordance with the law.
We use Google services including Google Analytics and Google Ads. Google is committed to responsible data practices. You can learn more about how Google uses data on advertising products on Google's Business Data Responsibility Site:
https://business.safety.google/privacy/
We implement Google Consent Mode v2 on our website. This means that Google tags load in a cookieless mode by default until you grant consent for analytics or marketing cookies. When denied, Google's tags collect no personal data and set no cookies beyond what is strictly necessary.
5. How to manage and withdraw consent
You can review, change or withdraw your consent for each optional category at any time below, or on any page via the "Manage consent" button in the bottom corner or the "Cookie settings" link in the footer.
You can also set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information.
In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit https://www.aboutads.info/choices/ or https://www.youronlinechoices.com.
6. Updates to this Cookie Policy
We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. The date at the top of this Cookie Policy indicates when it was last updated.
When we make material changes to this policy (for example, adding a new cookie category), we will re-prompt you for consent on your next visit so you have the opportunity to review and update your choices.
7. Contact us
If you have any questions about our use of cookies or this Cookie Policy, please contact us at:
Fastparts ehf.
Trönuhraun 8, 220 Hafnarfjörður
Email:ice@fastparts.is
For more information about how we process your personal data, please read our Privacy Policy.
